The Livonia Chamber of Commerce named me, Frank A. Farren, the Chamber of Commerce Ambassador of the month! I wanted to demonstrate to a web prospect the ability to update my blog and have it appear automatically on my website, which of course it did. You can see it on http://www.enablepoint.com/



This morning I did a talk about SEO (Search Engine Optimization). Google really has a lot of good information on this, and although I think a lost a few people in the talk, I think one or two things stuck. And really, if you want to do some on your own thats fine, but if you really want it perfect you should hire someone who does web stuff regularly.


Here is the powerpoint file I created to keep myself on track. it can be downloaded from this link:

http://www.enablepoint.com/seo.ppt

A few people from out of town mentioned they would like to see what I came up with. Most of the resource information is free and came from Google.com, Yahoo.com, Wikipedia, and About.com.



Good luck with your site and if you have any questions I am happy to answer them.



Frank

May 1, 2009; for immediate release

EnablePoint announces the redesign of the Daly Restaurant website.

EnablePoint, a Livonia Michigan based software development business, has announced the redesign of the Daly Restaurants website. Daly Restaurants has been a client of EnablePoint for several years, and Frank A. Farren, President of EnablePoint, along with Scott Grace, President of Daly Restaurants, noticed an interesting thing about visitors to the restaurant and the website; many people visit the restaurant and the website because they are re-living fond memories. They appreciate the historic significance of the Plymouth Road restaurant, and the stories they tell while visiting are always interesting. The website now has a place to share those stories and memories along with a photo page that contains original Daly Restaurant photos and other memorabilia from the past 60 years.

A history page is online, listing the exact location on a map where the previous restaurants were located, and the years they were in business. Visitors can post their own memories to share with others about their high school dates, childhood hangouts, or family get togethers.

The website development team from EnablePoint enjoyed the history lesson; Mr. Farren grew up in the same neighborhood as the Plymouth Road location and the two programmers Don and Adam in the development team enjoyed their first Daly experience, building new memories for later years to come.

The website software is designed for the staff to maintain the site content, commonly known as a "content management" website. Daly staff are able to edit the online menu or store by adding or deleting new items, moving the item to a different menu location, etc.

Additional news from Daly's and another key reason for the site redesign is the recent availability of the famous Daly Sauce to be purchased in the store or online. People have been asking Mr. Grace for years if he would bottle the popular sauce so they could use it at home. The sauce can be purchased online or in the restaurant very soon.

Visit http://www.dalyrestaurants.com/ for more information about the restaurant and to share your personal memories.

About EnablePoint

EnablePoint was founded in 2001. Online programming, website marketing, and client server applications are developed in the Livonia facility. EnablePoint is embedded in the Livonia community serving the City, Police Department, and the Livonia Chamber of commerce as clients. Frank A. Farren, President, a Livonia native, gets personally involved with each project.

Notable websites by EnablePoint include the First Step Charity Dance, American Embroidery, All Sports Action Video, Spectrum Automation Company, and the Livonia Chamber of Commerce. For a complete portfolio and overview please visit http://www.enablepoint.com/.

EnablePoint is exhibiting in the Livonia Chamber of Commerce Business Expo May 7, 2009.

EnablePoint Website Customers Statistical Reports

Our website clients who take advantage of our statistical reporting have been inquiring about the detail of these reports recently, I am certain as a result of the economy and the increasing desire to be more available to prospects on the web. This first Blog entry for EnablePoint's website will go over the three "standard" reports that are emailed to our hosted clients:

• CEO Overview
• Marketing Overview
• Search Engine Report

These three reports are just the tip of the iceberg compared to what is available to you if you are hosted with us, check in with me if you would like to see these reports on a weekly or monthly basis delivered to your email box.

First, lets define what the terms mean in your report:

Entry Page - the entry page is the first page the visitor goes to during a "visit".

Visit - Visits represent the total number of times people have visited your website. A visit is counted whenever a website user requests one or more files from the web server. If the visitor becomes idle for more than a certain amount of time (usually 20 minutes), a new visit is generated when they become active again.

Exit Page - The page a visitor leaving your site was on prior to moving to a different website.

Hits - A hit represents a request to your website for a file such as an image, web page, or script. One web page may contain several resources, and as a result one a visitor viewing one webpage on your site may generate several hits.

New Visitors - A new visitor represents a visit by a computer that has not yet been to the web site in the time of the report.

Page Views - A page view is the successful request for a file on your website that is considered to be a page. For EnablePoint developed sites this usually means either .htm, .html, or .asp. A few of our clients are on .php sites. Since we became a Microsoft registered partner we are no longer developing in PHP, but are maintaining our current client sites in PHP.

Referring URL. This represents the exact web page from which visitors to your website came from. A value of "no referrer" represents a visitor that typed your web address into the address bar directly. The referring URL does not necessarily mean that website has a link to yours.

Spider - A spider is an automatic program that searches and indexes websites. This is done with the intent of populating and indexing search engines. Also called robots.

Unique Visitors. A unique visitor represents any number of visits from the same computer. If a person returns to your website again a visit is counted, but a unique visit is not.

Website Path - When a visitor moves from page to page within a site, they follow a specific path of movement. for example if your visitor first comes to your index.htm page, then goes to news.htm, then contactus.htm, your path would be:

/index.htm

/news.htm

/contactus.htm

I hope this helps clear up some of the frequent questions about the EnablePoint Statistics Reports. If I have missed any thing, email me and I will add it to this list. Thanks for hosting and working with Enable Point.